Irish Poker Open

Irish Poker Open

The Brief

The Irish Poker Open is the oldest poker tournament in Europe with 6,500+ participants from 70 countries in attendance. The client wished to instil an inclusive, fun and festival style environment to lighten the atmosphere from the more intensive gameplay and ensure that all event elements were engaging and interactive. A key requirement was also to provide activations and event marketing that reflected the healthy competition, superiority and the evolution of the tournament.

Irish Poker Open gallery

The Approach

Fusion Events have worked with the tournament owners for over a decade and approach each year with consistent service levels but new creativity. Event deliverables were production focused with technical and logistical requirements at the fore; consequently, we put priority on audio visual and digital marketing. A full branded fit out of the entire venue included décor and furniture with large screen digital display, real time media and live video streaming. Simultaneous entertainment with interactive games, brand activations and an eclectic local music line up complemented the theme.

Irish Poker Open event
Irish Poker Open event
Irish Poker Open gallery

The Results

We greatly exceeded the Client’s expectations, who acknowledged the production as a contributing factor to the events growth year on year. All attendees engaged in the broad range of entertainment and Fusion Events continues to work with the client on a range of services.

We are happy to return to Fusion Events each year as our event support partner for the Irish Poker Open Tournament. Their dedication and focus on such a large event is second-to-none and we would not hesitate to recommend them.

– Irish Open Poker

Let’s create something extraordinary together...

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